WHATWHAT Quotes Right
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“Here is today’s truly most viral video, because real humans, not charts decide what is viral … This whole thing, funny as it may be, seems like a perfectly executed viral conspiracy. Shrouded in mystery, baked on MySpace, and referred to as a WORLD PREMIERE, it has nearly 100,000 views on YouTube and the buzz about it far trumps that. We assure you this will be all over the place.”
- – VH1′s Web Junk
“YouTube hero Samwell’s epic anthem What What (In the Butt) has propelled the Chicago unknown to Internet fame.”
- – Singer Lily Allen
“This is the stuff that gives my life purpose.”
- – Fresh, Crunk+Disorderly
“19,864,151 Samwell fans simply cannot get enough of his smash hit What What (In the Butt).”
- – Gawker.com
“Internet sensations are a dime a dozen these days, but rarely does one get tens of millions of hits for a single entry.”
- — Mark Bieganski, Time Out Chicago
“Skip the remix, this one’s perfect for my rave.”
- – DJ Douggpound, writer/editor, Tim & Eric Awesome Show, Great Job!
“For some reason I kept picturing Tim Hardaway playing one-on-one with this guy, and Hardaway lost by forfeit.”
- – Eric Fensler, writer, Tim & Eric Awesome Show, Great Job!
“The video of Butter’s dancing to What What In the Butt is TiVo rewind worthy, and will get stuck in your head immediately. Long after the episode ages poorly, I’ll still be humming, “What what, in the butt!’”
- – BlogCritics Magazine
“Long live freedom of expression.”
- – Adam Curry, Original MTV VJ, Daily Source Code
“Song of the day: ‘What What (In the Butt)’ by Samwell.”
- – NME
“This week features Andrew Swant and Bobby Ciraldo, who made the music video for Samwell’s What What (In The Butt), which became a YouTube smash.”
- – DJ Hostettler, The Onion A.V. Club
“The YouTube star’s recently launched merchandise store is chock-full of items directly referencing that ode to behinds.”
- – Idolator.com
“In the recent ‘Canada on Strike’ episode of South Park the boys parodied the earworm viral video What What (In the Butt).”
- – Comedy Central Insider
“If you haven’t seen the video for ‘What What (In the Butt),’ you need to.”
- – Jason Harper, Pitch Music Weekly
“What was the most played song on our iPod in the past week? Samwell’s ‘What What (In the Butt).’”
- – Scissor Sisters interviewed by Gothamist
“Frat masculine archetypes and tranny lipgloss sensations alike bonded over the sinful pleasure of the simple beat and the even simpler lyrics.”
- – Courtney Nichols, Fruit Fly Life
“Topping the list so far is the horrendous rap – and YouTube sensation – What What (In the Butt) by American singer Samwell.”
- – Joanna Hunkin, New Zealand Herald
“Milwaukee’s best example of overnight Internet success may be Swant and Ciraldo, whom you might know from their video for Samwell’s ‘What What In the Butt.’ For months they remained the anonymous creators of a million-hit world-famous video, overhearing random conversations about it while hiding behind the proverbial curtain.”
- – Jeff Kenney, Vital Source Magazine
“What What (In the Butt) was, by far, 2007’s video meme of the year … Samwell’s quest for world domination continues unabated, thanks to the help of What What‘s directors, Andrew Swant and Bobby Ciraldo.”
- – DJ Hostettler, Third Coast Digest
“Special Entertainment’s Andrew Swant and Bobby Ciraldo are responsible for the hilarious visual journal through Samwell’s hit and were pretty damn excited when last night’s episode of South Park spoofed the video.”
- – Julie Lawrence, OnMilwaukee.com
“It seems like a joke, but I kinda think this is a totally serious statement of pride and Pat Robertson’s worst nightmare. Either way, the unsigned singer Samwell and the folks at Milwaukee production company Brownmark Films have succeeded in creating a video that joins ‘It’s Raining Men,’ ‘YMCA’ and ‘Lick It Up’ in the pantheon of very gay videos.”
- – VideoStatic.com
“In addition to its YouTube success, the video was embraced by the blogosphere and many mainstream media outlets as well. The runaway internet success of What What (In The Butt) put them squarely in the crosshairs of the Internet exploitation that South Park parodied.”
- – Good Is The New Bad
“In case you didn’t have the Internet in 2007 and missed it, What What (In the Butt) was a YouTube sensation in which Samwell extolls the virtues of sodomy.”
- — Julian Hattem, Prefix
“What What (In the Butt)” is a risque single by Samwell. This video is one of the Internet phenomenons parodied in the South Park episode ‘Canada on Strike’.”
- — CollegeHumor.com
“What What (In the Butt) went viral for its weird staging and camp references to homosexuality.”
- — Rae Votta, urlesque
“The What What (In the Butt) guy had quite a following on YouTube.”
- – Carol Hilker, Examiner.com
“What What (In The Butt) remains one of the biggest viral hits on YouTube.”
- — JoeMyGod.com
“I wonder if Samwell has become the next gay icon after Kylie Minogue?”
- – Top 10 YouTube Pop Culture Videos